The potential and bold promise of AR has gotten a lot of folks excited. With the constant barrage of press coverage and press releases, it can be confusing to understand where AR is today and where it is going. As a new company focused on the software tools needed to exploit AR experiences, we are constantly asked to interpret the noise, to translate the press, and to parse out the truth. Truth is a matter of perspective, and ours is rooted in years of creating interactive holographic experiences.
InterKnowlogy is excited to announce our joint venture with Imagination Park called XenoHolographic. XenoHolographic is a product company focused on augmented and mixed reality, and everything to do with holographics.
There is a lot of chatter about the future and promise of mixed reality. Devices like Hololens are in their infancy but still demonstrate the art of the possible. Are devices like these ready for primetime? When someone puts on a Hololens for the first time, after the initial awe and wonder passes, they usually start paying attention to only how heavy and uncomfortable the device is, how limited the field of view is, and how restrictive the interactions to drive experiences are.